How we make money: services, customised agentic teams, packages
The code is free. What is sold is the execution: the work done for someone, and the running of it. Dinis: "The business model that follows is selling customisation" (The value of constraints, 16 October 2026); one model is "selling customised versions of open source", where the more customisation, the more it costs (Selling less code, 30 October 2026).
No prices here. Prices are proposals today and will be set by what buyers do. The proposals are public in PrompTugal.news's monetisation map, for anyone who wants to see them.
Three lines of business
| Line | What the buyer pays for | Who it is for | Status |
|---|---|---|---|
| 1. Services | work done for them, fixed scope: a workflow looked at and running, a sourced portrait of their world, an event site, a deck, a report, then changes as they ask | companies, associations, events, delegations | packs designed in three sizes, from an entry pack to a build; not yet on sale |
| 2. Customised agentic teams | a team of agents set up in their own accounts, with keys, policies and a conductor, then kept running and changed | individuals (experts), teams | the first is being made for our first friendly; not yet sold |
| 3. Packages and small products | things that sell themselves once asked for often enough: a personal schedule for an event, a summit brief, a monthly ticket for encrypted vaults, a reading top-up | readers, attendees, buyers of line 1 | one is on sale (the reading top-up); the rest are proposals |
Behind these sit RiskMandate (its own early-access customers, Our first customers) and the hosted vault service (sgraph.ai, where "the strategy turns into revenue", sgit.ai/about). Which company sells which of these is still to be settled (the company).
How a sale happens
- Someone sees something we made, often about themselves (a page, a map, a schedule).
- They ask for more, or for a change. Dinis's signal, from the stand-up of 5 November: a company asking "can you add more stuff?", not "what are you doing?" (the map).
- A quote, with a fixed scope and a change policy, drafted by an agent from the menu.
- A person sends the bill (a payment link or an invoice) and confirms payment. No agent ever sends.
- The agents do the work, a person checks it, and it is handed over. Changes are priced as they come; that is where the value shows.
The rule of seven
Dinis's rule: "we do it for 5 or 6. And then if we have the 7 asking, we just have ... a sale" (the map, above). The first few of anything are made by hand, to order. On the seventh ask for the same thing it becomes a package with a link and a page. A ledger counts the asks, by kind and date, with no names.
Why the costs stay low
Most of the work is done by agents in scheduled sessions; the products need little or no server of our own (The no-server startup, 20 October 2026); and the people on the team each bring their own gravity: their own clients and their own reason to be there (the brief). That is why Dinis expects the company to be profitable very fast. It is his expectation, not a projection, and we will report what happens.
What is never sold
Coverage, rankings or the removal of a sourced fact; readers' data; advertising. A buyer can buy a service made for them, never what the publication says (the map, above).