Persona
| What they do | Identity platform that helps businesses verify people and organisations, assess risk and build trust online (from its CEO's Web Summit bio; the company site refused an automated read). |
|---|---|
| Website | https://withpersona.com/ |
| Category | security |
| Country | United States |
| Attending 2026 | confirmed: Rick Song (CEO) speaks in a LIS26 session (session pages 'In bots we trust' and 'Beyond the front door') |
| Attending as | speaker's company |
| Why it matters to us | story: two 2026 sessions on identity and AI-powered fraud ('Beyond the front door' and 'In bots we trust'); verifying who is behind an agent is the root of agent identity |
| Decision (proposed) | write-about |
| Priority | 2 |
| Owner on our team | to decide |
| Status | to contact |
On the graph
- speaks-at In bots we trust: Defending money against AI-powered fraud : CEO speaks on defending money against AI-powered fraud source
- speaks-at Beyond the front door: Identity, access, and user trust : CEO speaks on identity, access and user trust source
- relevant-to SGit: verifying the person behind an agent, counterpart of signed agent identity (our judgement)
- relevant-to The SGit newsroom: two sessions on identity and AI fraud: a story (our judgement)
Assets made for them
None yet.
Sources
- websummit.com/sessions/lis26/fee750f6-f935-464b-a11d-aebd458d9805/in-b, read 2026-11-01: LIS26 session page (conferenceSlug lis26): 'In bots we trust: Defending money against AI-powered fraud', 11 Nov, MoneyConf, Stage 8, names Persona as the speaker's organisation
- websummit.com/attendees/lis26/7b2621fc-2a0d-484e-bea9-9927584b0f43/ric, read 2026-11-01: LIS26 attendee page: Rick Song, CEO, Persona; country and industry as listed by Web Summit; public bio
- websummit.com/sessions/lis26/5a32be7c-7846-4880-be27-d0782c3b83dc/beyo, read 2026-11-01: second LIS26 session page: 'Beyond the front door: Identity, access, and user trust', 12 Nov, Cybersecurity Summit, Stage 8